Content Writer - Goa
Marketing Goa,India
About the role
We're looking for a skilled content writer who understands the IT and software services space. You'll craft compelling copy across blogs, case studies, email campaigns, landing pages, and social media — helping drive awareness and leads across our service verticals. You'll work closely with the marketing and product teams to translate complex tech concepts into clear, persuasive content.
Key responsibilities
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Write SEO-optimized blog posts, articles, and thought leadership content for IT/software services audiences
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Produce landing page copy, email sequences, and outbound messaging for lead generation campaigns
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Develop case studies, white papers, and capability decks in collaboration with delivery teams
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Write and maintain social media content (LinkedIn, X/Twitter) aligned to brand voice
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Edit and proofread content across formats for clarity, tone, and accuracy
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Research industry trends, competitor content, and audience personas to inform content strategy
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Coordinate with designers to brief creatives and ensure copy-visual alignment
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Meet editorial calendars and manage multiple deadlines simultaneously
Required skills
2+ yrs IT/tech writing SEO content B2B copywriting Email campaigns Long-form content CMS experience Research skills Strong English
Nice to have
AI/SaaS domain knowledge HubSpot / Mailchimp LinkedIn content GHL familiarity Video script writing Basic Canva / Figma Ahrefs / Semrush
What we're looking for
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Ability to simplify technical concepts for non-technical decision makers (CTOs, Ops leads, agency owners)
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Comfortable working across multiple verticals — Healthcare, Agency, Non-Profit, Mortgage, and more
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Self-starter who can work with minimal supervision and take ownership of content pipelines
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Familiarity with content metrics (traffic, CTR, open rates, conversions) and iterating based on data
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Portfolio with at least 3–5 published IT/tech content samples
Work Style & Environment
- Office-based Role: The position requires working from the office, collaborating in real-time with the team.
- US Shift Coordination: Flexible work schedule in line with US-based hours, allowing for cross-functional team coordination across different time zones.